NEW YORK — Outside his packed resume of movie and television credits, Ben Affleck has become famous in meme form with his hands full of Dunkin' iced coffee, doughnuts and more.
The Quincy, Massachusetts-based coffee chain, beloved by the Boston-raised actor, starred in a Super Bowl ad after weeks of hinting of an upcoming cameo -- but a surprise appearance from Jennifer Lopez made the commercial all the better.
Affleck surprised Dunkin' customers by working the drive-thru, helping local Bostonians get their caffeine fix: "Welcome to Dunkin', we're a very friendly establishment. America runs on Dunkin'. This is the Dunkin' run partner. What do you need?"
In a twist, Lopez, who married Affleck last year, pulled up to the window.
"What are you doing here? Is this what you do when you say you're going to work all day?" she asks in the commercial.
Earlier this week, the coffee brand posted a close-up shot of a Dunkin' iced coffee with on-screen text that that read, "Something's Ben Brewing" and Sunday's date for Super Bowl LVII.
"Feelin' like we could all use some Dunkin' today," the caption read.
Instagram users filled the comments with a range of ideas as to what it meant, with Affleck the resounding guess by many fans.
A representative for Dunkin' told ABC News and Good Morning America that the teaser posts were all they could share ahead of the big game.
"We're airing our first-ever Super Bowl ad this year, but you'll have to tune in on Sunday to see what's 'Ben' brewing," Jill Nelson, chief marketing officer, said in a statement.
In the meantime, a photographer snapped a shot of Affleck sporting the black Dunkin' t-shirt and matching visor complete with a headset as he leaned out the drive-through window of a Boston Dunkin' location on Jan. 10.